Thai Nguyen Province's tourism promotion space at ITE HCMC 2026

Accordingly, Thai Nguyen operated two booths at the Expo, with participation from major tourism businesses in the province, including Dong A Hotel Group Joint Stock Company - May Plaza Hotel, Thai Hai Reserve Area of Ecological Houses-on-stilts Ethnic Village, and Mr Linh's Adventures Co., Ltd. - Ba Be. The participants offered a wide range of experiences, from resort stays, community cultural experiences, and ecotourism to trekking and nature exploration programs, while also introducing tours connecting destinations across northeastern provinces and cities. Through face-to-face meetings at the Expo, Thai Nguyen tourism products gained further opportunities to reach new tourism businesses and tourist source markets.

Visitors learning about Thai Hai Reserve Area at the Expo

Alongside modern booths blending distinctive local imagery with local cultural elements, the “Fragrance of Thai Nguyen Tea” booth offered visitors tea-tasting experiences and information on activities forming part of International Tea Festival - Thai Nguyen 2026, scheduled for October 30 to November 7, 2026.

The booths provided information on destinations across the province. Travel businesses and visitors also learned firsthand about the tourism products, services, tours, and routes currently available in the province.

Promotion of Thai Nguyen tourism at the Expo

To step up promotion in international tourist markets, the province will hold a thematic conference entitled “Thai Nguyen - A Green Destination for International Visitors” at 2:00 p.m. on August 28, 2026.

Through the series of activities at ITE HCMC 2026, Thai Nguyen expects to further promote its image as a green, distinctive, friendly, and attractive destination, while strengthening links with tourist source markets, travel businesses, and international partners.